I'm Katelyn, a marketer & creative who loves new challenges. I have over a decade of experience helping founders reach the right audiences.
I've been passionate about creative work since taking an intro to darkroom photography as a tween—a summer class my parents found to satisfy my voracious appetite for learning. Quite a few more and different classes later, I've found a career that allows me to both use my foundational skills and grow with the evolving marketing landscape.
Need help telling your brand story, or refining your positioning? How about a hand with brand creative and campaigns? And if a full rebrand is in order, I can help with that too.
My background in iterative skill-based work has given me a unique perspective on achieving success with marketing creative, from launching MVPs to expanding initiatives. And if I’m not an expert in a specific area, I know how to find the right talent or agency.
To scale, you need people with broad understanding to plug in as needed—and as a well-rounded integrated marketer, I fit the bill. I’ve successfully led initiatives in most focus areas of marketing (brand, product, event, content, social media, performance, etc.) without getting picky about titles.
If you're looking for someone to build teams, develop culture, lead cross-functional initiatives, or just bounce around business ideas, hit me up.
DTC pet products, bootstrapped
VP of Marketing
Director of Brand & Creative
Creative Director
B2B2C meals, mission-driven B-Corp
Creative Director
TECH marketplace, post-IPO
Art Director (ACD)
DTC pet food, Series A (successful exit!)
Creative/Art Director
B2B2C products, global brand
Creative Team Lead (Art Director)
Senior Designer
AGENCY
Lead Designer
REAL ESTATE
Graphic Artist
VARIED
Creative Director
Art Director
Designer
"She did an incredible job telling our brand story through a full update. Her talent for finding the right solution, and bringing the rest of the team along with her, would be an asset to any growing brand."
Chris
Founder & CEO, Casa Leo
Wenzhe
Co-Founder & CTO, Nom Nom
Let's connect